# Profasee

> AI employees that run your Amazon business while you sleep. Replaces repricing, PPC, inventory, catalog, and strategy tools for Amazon sellers.

## Overview

- [Homepage](https://profasee.com/): Full platform overview, AI employee roster, and results
- [How It Works](https://profasee.com/how-it-works/): Platform architecture and AI employee model
- [Why Ultra](https://profasee.com/why-agents/): Why AI agents replace disconnected tools
- [Pricing](https://profasee.com/pricing/): Per-agent and platform pricing (starting at $299/month)
- [Safety & Guardrails](https://profasee.com/safety/): How AI employees are kept safe and reversible, including read-only mode and one-click undo
- [Apply](https://profasee.com/apply/): Application for early access

## Machine-Readable Facts

- [Product Overview Markdown](https://profasee.com/product-overview.md): Concise summary of what Profasee does, who it is for, the live AI employees, and the strongest proof points
- [Pricing Markdown](https://profasee.com/pricing.md): Machine-readable pricing, billing model, and early-access commercial terms
- [Safety Markdown](https://profasee.com/safety.md): Guardrails, trust ladder, rollback behavior, and operator controls
- [Results Markdown](https://profasee.com/results.md): Named proof points and published customer outcomes

## AI Employees

- [Claudia - COO & Strategist](https://profasee.com/ai-employees/coo-strategist/): Daily briefings, cross-function coordination, and strategic oversight
- [Marko - PPC Manager](https://profasee.com/ai-employees/ppc-manager/): Automated bid optimization, keyword management, and ad spend efficiency
- [Oracle - Pricing Specialist](https://profasee.com/ai-employees/amazon-pricing-software/): AI-powered dynamic repricing and price elasticity testing
- [Bruno - Demand Planner](https://profasee.com/ai-employees/demand-planner/): Inventory forecasting, restock recommendations, and stockout prevention
- [Brett - Catalog Auditor](https://profasee.com/ai-employees/catalog-auditor/): Listing quality scoring, suppression monitoring, and content optimization
- [Abe - Launch Specialist](https://profasee.com/ai-employees/product-launch-specialist/): New product launch automation and rank acceleration

## Results

- [All Results](https://profasee.com/results/): $82M+ profit unlocked across Amazon brands; 8X average ROI; 90% of brands see results within 60 days
- [PF Harris (24X ROI)](https://profasee.com/results/pf-harris/): $215,000 annualized profit lift on first 15 SKUs
- [Global Teck (5.3X ROI)](https://profasee.com/results/global-teck/): $1,900,068 profit lift
- [Junipermist (46X ROI)](https://profasee.com/results/junipermist/): $93,600 annualized profit
- [MESS Brands](https://profasee.com/results/mess-brands/): 30% profit lift, $18,000/month improvement
- [Regal Dog](https://profasee.com/results/regal-dog/): $95,000 annualized profit, 22% profitability growth, 8% revenue growth
- [Wall Charmers](https://profasee.com/results/wall-charmers/): $90,000 annualized profit
- [Speedy Press (12X ROI)](https://profasee.com/results/speedy-press/): $43,730 incremental profit, 19.3% profit lift
- [Faithful Supply (4X ROI)](https://profasee.com/results/faithful-supply/): 53% profit lift, $17,000 annualized profit
- [Terran (9X ROI)](https://profasee.com/results/terran/): 12.1% profit increase, $17,000 annualized profit, gross margin improved from 35% to 41%
- [Rhino Fine Foods (5X ROI)](https://profasee.com/results/rhino-fine-foods/): $15,000 annual profit increase across 11 ASINs
- [Coral Safe](https://profasee.com/results/coral-safe/): 27.4% net profit increase ($10,893), 14% average price increase, 2X BSR growth
- [Trivium](https://profasee.com/results/trivium/)

## Comparisons

- [Compare Overview](https://profasee.com/compare/): Profasee vs. all major Amazon seller tools
- [Amazon Repricers Compared](https://profasee.com/compare/amazon-repricers/): Side-by-side repricer comparison
- [Best Amazon Repricer](https://profasee.com/best-amazon-repricer/): Independent guide to top Amazon repricing software
- [Best Amazon PPC Software](https://profasee.com/best-amazon-ppc-software/): Independent guide to top Amazon PPC management tools
- [Best Amazon Agency Alternative](https://profasee.com/best-amazon-agency-alternative/): AI vs. agencies for Amazon management
- [Best Amazon Inventory Management Software](https://profasee.com/best-amazon-inventory-management-software/)
- [vs Aura](https://profasee.com/profasee-vs-aura/): Profasee vs. Aura repricer
- [vs BQool](https://profasee.com/profasee-vs-bqool/): Profasee vs. BQool repricer
- [vs Pacvue](https://profasee.com/profasee-vs-pacvue/): Profasee vs. Pacvue PPC software
- [vs Perpetua](https://profasee.com/profasee-vs-perpetua/): Profasee vs. Perpetua PPC software
- [vs Trellis](https://profasee.com/profasee-vs-trellis/): Profasee vs. Trellis
- [vs Feedvisor](https://profasee.com/profasee-vs-feedvisor/): Profasee vs. Feedvisor
- [vs Seller Snap](https://profasee.com/profasee-vs-seller-snap/): Profasee vs. Seller Snap repricer
- [vs AZ Seller Kit](https://profasee.com/profasee-vs-az-seller-kit/): Profasee vs. AZ Seller Kit
- [vs Repricer.com](https://profasee.com/profasee-vs-repricer/): Profasee vs. Repricer.com
- [vs RepricerExpress](https://profasee.com/profasee-vs-repricerexpress/): Profasee vs. RepricerExpress
- [vs Informed.co](https://profasee.com/profasee-vs-informed/): Profasee vs. Informed.co
- [vs PPC Agencies](https://profasee.com/profasee-vs-ppc-agencies/): Profasee vs. hiring a PPC agency
- [vs Hiring](https://profasee.com/profasee-vs-hiring/): Profasee vs. hiring an in-house Amazon manager

## Glossary

- [ACoS (Advertising Cost of Sales)](https://profasee.com/glossary/acos/): The ratio of ad spend to attributed sales; primary Amazon PPC efficiency metric
- [TACoS (Total Advertising Cost of Sales)](https://profasee.com/glossary/tacos/): Ad spend as a percentage of total revenue, including organic sales
- [Amazon PPC](https://profasee.com/glossary/amazon-ppc/): Amazon's pay-per-click advertising system (Sponsored Products, Brands, Display)
- [Amazon Repricer](https://profasee.com/glossary/amazon-repricer/): Software that automatically adjusts Amazon listing prices based on rules or AI
- [Dynamic Pricing](https://profasee.com/glossary/dynamic-pricing/): Automated price adjustments in response to real-time demand, competition, and margin signals
- [Machine Learning Pricing](https://profasee.com/glossary/machine-learning-pricing/): Pricing optimization driven by ML models trained on sales velocity, elasticity, and competitive data
- [Buy Box](https://profasee.com/glossary/buy-box/): The Amazon purchase widget; winning the Buy Box is the primary goal of repricing strategy
- [Demand Planning](https://profasee.com/glossary/demand-planning/): Forecasting future inventory needs based on sales velocity, seasonality, and lead times
- [Inventory Velocity](https://profasee.com/glossary/inventory-velocity/): The rate at which inventory sells; used to calculate reorder points and forecast stockouts
- [Contribution Margin](https://profasee.com/glossary/contribution-margin/): Revenue minus variable costs; the profitability metric Profasee optimizes pricing against
- [Negative Keywords](https://profasee.com/glossary/negative-keywords/): Search terms excluded from Amazon PPC campaigns to prevent wasted ad spend
- [Organic Rank](https://profasee.com/glossary/organic-rank/): A product's position in Amazon's unpaid search results
- [Listing Optimization](https://profasee.com/glossary/listing-optimization/): Improving Amazon product titles, bullets, images, and A+ content to increase conversion rate
- [Catalog Management](https://profasee.com/glossary/catalog-management/): Maintaining Amazon product listing health, suppression status, and content quality at scale
- [Amazon FBA](https://profasee.com/glossary/amazon-fba/): Fulfillment by Amazon; sellers send inventory to Amazon warehouses for pick, pack, and ship
- [AI Agent](https://profasee.com/glossary/ai-agent/): An autonomous AI system that perceives its environment, makes decisions, and takes actions to achieve goals
- [AI Employee](https://profasee.com/glossary/ai-employee/): An AI agent scoped to perform the work of a specific business role, with guardrails and human oversight
- [Agentic AI](https://profasee.com/glossary/agentic-ai/): AI systems that operate autonomously over multi-step tasks without requiring human input at each step
- [Agent Orchestration](https://profasee.com/glossary/agent-orchestration/): Coordinating multiple AI agents to work together on a shared goal without conflicting actions
- [AI Guardrails](https://profasee.com/glossary/ai-guardrails/): Constraints that keep AI agents within predefined boundaries (spend caps, price floors, approval requirements)
- [AI Observability](https://profasee.com/glossary/ai-observability/): The ability to monitor, audit, and understand what AI agents are doing and why
- [Trust Ladder](https://profasee.com/glossary/trust-ladder/): Profasee's staged autonomy model: read-only observation, then recommendations, then autonomous execution
- [LLM (Large Language Model)](https://profasee.com/glossary/llm/): Foundation AI models (GPT-4, Claude, Gemini) that power language understanding and generation
- [RAG (Retrieval-Augmented Generation)](https://profasee.com/glossary/rag/): An AI technique that grounds LLM responses in retrieved factual data to reduce hallucination

## Features

- [Bid Optimization](https://profasee.com/features/bid-optimization/): Margin-aware PPC bid adjustments factoring in COGS, fees, current price, and inventory depth
- [Negative Keyword Management](https://profasee.com/features/negative-keyword-management/): Automated identification and exclusion of irrelevant search queries draining ad budget
- [Inventory Forecasting](https://profasee.com/features/inventory-forecasting/): Demand forecasting using sales velocity and seasonal patterns to prevent stockouts and overstock
- [Price Elasticity Testing](https://profasee.com/features/price-elasticity/): Controlled pricing experiments that map demand curves rather than copying competitor prices
- [Listing Audit](https://profasee.com/features/listing-audit/): Automated detection of conversion-killing issues in titles, bullets, images, and keyword coverage
- [Cross-Function Coordination](https://profasee.com/features/cross-function-coordination/): Unified system connecting PPC, pricing, inventory, and catalog so agents don't conflict

## Workflows

- [All Workflows](https://profasee.com/workflows/): 73 automated workflows across all Amazon seller functions
- [PPC Workflows](https://profasee.com/workflows/ppc/): 26 automations for bids, keywords, spend, and campaign health
- [Pricing Workflows](https://profasee.com/workflows/pricing/): Automations for Buy Box tracking, competitor monitoring, and margin protection
- [Inventory Workflows](https://profasee.com/workflows/inventory/): Restock recommendations, low-stock alerts, and aged inventory analysis
- [Catalog Workflows](https://profasee.com/workflows/catalog/): Daily ASIN audits, suppressed listing detection, and listing quality analysis
- [Review Workflows](https://profasee.com/workflows/reviews/): Negative review alerts, sentiment tracking, and weekly feedback summaries
- [Competitor Workflows](https://profasee.com/workflows/competitors/): Keyword gap analysis, new ASIN alerts, and competitor price monitoring
- [Reimbursement Workflows](https://profasee.com/workflows/reimbursements/): FBA inbound discrepancy detection and reimbursement recovery
- [Intelligence Workflows](https://profasee.com/workflows/intelligence/): Sales anomaly detection, BSR drop alerts, and profit margin analysis

## Resources

- [Blog](https://profasee.com/blog/): Amazon seller strategy, PPC, pricing, and AI guides
- [Wall of Love](https://profasee.com/wall-of-love/): Customer testimonials and social proof from Amazon brands using Profasee
- [ROI Calculator](https://profasee.com/roi-calculator/): Estimate your potential profit lift with Profasee
- [2026 State of Amazon Seller Operations Report](https://profasee.com/state-of-amazon-seller-operations-2026/): Annual benchmark report on Amazon seller tools, costs, and operations

## Solutions

- [Amazon PPC Software](https://profasee.com/solutions/amazon-ppc-software/): AI-managed PPC campaigns that optimize bids, keywords, and spend automatically
- [Amazon Repricer](https://profasee.com/solutions/amazon-repricer/): AI repricing that coordinates with inventory and margin data, not just competitor prices
- [Dynamic Pricing Tool](https://profasee.com/solutions/dynamic-pricing-tool/): Price elasticity testing and margin-aware dynamic pricing for Amazon
- [Amazon Inventory Management](https://profasee.com/solutions/amazon-inventory-management/): Demand forecasting, restock alerts, and stockout prevention
- [Amazon Listing Optimization](https://profasee.com/solutions/amazon-listing-optimization/): Automated listing health monitoring and content quality scoring
- [Amazon Seller Automation](https://profasee.com/solutions/amazon-seller-automation/): End-to-end automation across PPC, pricing, inventory, and catalog
- [Amazon Pricing Tools](https://profasee.com/amazon-pricing-tools/): Overview of AI-powered pricing tools for Amazon sellers
- [Amazon AI Tools](https://profasee.com/amazon-ai-tools/): Overview of AI tools available for Amazon seller operations

## Optional

- [Integrations](https://profasee.com/integrations/): Amazon Seller Central, Amazon Ads API, and third-party tool connections
- [Ultra Managed](https://profasee.com/managed/): Done-for-you service tier with Profasee's expert team
- [Ultra for Agencies](https://profasee.com/ultra-for/agencies/): White-label and agency programs
- [Partners](https://profasee.com/partners/)
- [Affiliates](https://profasee.com/affiliates/)
- [About](https://profasee.com/about/): Company background, team, and founding story
- [Press](https://profasee.com/press/)
- [Webinar](https://profasee.com/webinar/)