How it works
How Profasee Ultra Works — Set the Goal, Review the Work, Let AI Run
Most sellers go from signup to first agent action in under 10 minutes. Here's exactly what happens, step by step.
The four stages
From signup to fully autonomous in four moves.
Connect Seller Central and pick your employees
Link your Amazon account in under 10 minutes. Pick the agents you need: PPC, pricing, inventory, listings, strategy. Mix and match. Every agent gets live access to your data the moment you connect.
Integrations
Connect your marketplace accounts to sync orders, inventory, and advertising.
Amazon
Seller Central & Advertising APIs
They analyze, you review
Every agent starts in read-only mode. They look at your data, surface recommendations, and explain their reasoning. Every decision shows the data behind it, the confidence level, and what would happen if you approved it. You see everything before anything changes.
PPC Manager
13
Actions this week
11
Changes applied
2
Ask me first
0
Alerts raised
Ask me first
Suggesting, waiting for your approval
Handling it
Done for you, inside your guardrails
Marko Settings
Control how Marko optimizes your ad account
Flip the switch when you're ready
When you trust the recommendations, you approve. Agents execute within guardrails you set. Spend caps. Price floors. Bid ranges. Every action is reversible with one click.
Budget reallocation from low-ROAS campaigns
Launch Sponsored Brand for Dyson filters
Pause zero-conversion campaigns
$28.50 → $0
Changes are applied automatically
Increase bids on top 10 converting keywords
They run. You review.
Agents work overnight, on weekends, on holidays. They log every action with the reasoning. Morning briefs summarize what happened while you slept. You stay in control. They do the work.
Marko adjusted bids on 14 keywords based on overnight conversion data.
Oracle repriced 3 SKUs to capture margin from competitor stockouts.
Bruno flagged 2 ASINs approaching reorder threshold.
All before your first coffee.
How it works
The Productivity Curve of an
Amazon Team on Ultra
From observe mode to operating leverage in five days.
Start in observe mode
- Connect Seller Central
- Pick your first AI employees
- Set budgets, limits, and approval rules
Integrations
Works with the systems already running your Amazon business.
Connect Amazon Seller Central, Amazon Ads, Keepa, Data Dive, Sellerboard, PickFu, Fathom, and the channels your team already uses. Ultra connects your Amazon data, finds what needs attention, and handles it within the limits you set.
Amazon systems
Research + profit tools
Where you talk to Ultra
AI providers
Connect once. Start in observe mode. Expand from there.
Already running on Ultra
Real sellers. Real accounts. Real results.
John Rhinehart
PF HARRIS
15 SKUs · 24x ROI
“Profasee boosted our profits by over $215K on just 15 SKUs and delivered a 24x ROI. It has become essential to our operation.”
Early Access Member
Chris King
JUNIPERMIST
7-figure Amazon brand
“I was skeptical about AI pricing, but the results speak for themselves. Profasee put almost $100K in profit in our bank account in one year.”
Early Access Member
Mission Control
Your agents show their work.
- Watch agents move work from In Progress to Done in real time.
- “Ask me first” mode routes decisions to Awaiting Approval for your call.
- Every pending card shows a confidence score so you know where to look.
- Reject a decision and the agent learns your account, not a generic playbook.
Built-in safety
Autonomy you control
As Ultra takes on pricing, PPC, inventory, listings, and more, you stay in control with approvals, guardrails, visibility, and full decision traceability.
Observe Mode
Every employee starts read-only and shows what it would do before anything changes.
Approval Controls
You decide what needs approval and what can run automatically as trust is earned.
Hard Guardrails
Budgets, bid limits, pricing limits, and action thresholds prevent reckless moves.
Reasoning Log
Every recommendation and action includes the why, not just the what.
Rollback
Reverse recent changes fast if you want to undo a move.
Anomaly Detection
If something looks unusual, Ultra slows down, flags it, or pauses.
Role-Based Ownership
Each employee owns a job, so nothing gets lost between tools, teams, or agencies.
Agency Coexistence
Run Ultra beside your current agency first and compare the work before changing anything.
Mobile Visibility
See what changed, what is pending, and what needs review from anywhere.
Not locked to one AI provider. Ultra works with all of them.
AI Usage
Know which models power each agent. Control what they cost.
Every agent has a provider, a model, and a usage budget. When they hit it, they stop. No runaway costs. No surprise bills.
PPC Manager
Dynamic Pricing Specialist
Demand Planner
Catalog Auditor
COO & Strategist
Questions about how it runs.
8 to 10 minutes for most accounts. Connect your Seller Central credentials, pick your agents, set your guardrails, and the agents start analyzing immediately. Your first recommendations arrive within the first few hours.
Every agent connects through the official Amazon SP-API and Ads API. They see your sales, ads, inventory, catalog, search terms, financials, and competitor signals. They never see customer PII. Everything flows through authorized integrations, no credential sharing.
Yes. Every agent has two modes: "Ask me first" (observe and suggest) and "Handling it" (autonomous within your guardrails). You can switch any agent back and forth at any time. Start cautious, increase autonomy as trust builds.
Agents coordinate through Claudia, the COO. If Bruno flags low stock and Marko wants to push more traffic, Claudia reconciles. The reasoning is visible. You see why the decision went the way it did. No silent conflicts.
Day 1: Connect Seller Central, set your guardrails, pick your agents. Takes about 8 minutes. Days 2-3: Agents analyze your account in observe mode. You get your first recommendations. Day 4-7: Review recommendations, approve what makes sense, adjust guardrails. By the end of week one, you know exactly what the agents would do, and what it has been costing you not to have them.
We run this on Think Crucial, a 7-figure brand with hundreds of SKUs across multiple categories. The same agents that manage that brand manage yours. Variation-heavy catalogs, international marketplaces, multiple brands under one account. We built for all of it.
Amazon complexity is compounding faster than human review speed. CPCs are rising. Fees are rising. Every week on your current setup compounds waste. And your competitors who deployed Ultra last month already have 30 days of performance memory that you do not.
What happens after you apply.
Application review
Usually within 24 hours.
Brief onboarding call
Confirm fit and answer questions.
Seller Central connection
Agent setup takes about 10 minutes.
First recommendations
Within hours, not days.
You just saw exactly how it works.
Now see what it would do on your account.
Apply for the May cohort. Start in read-only mode.