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See how pricing, PPC, inventory, and execution work together.

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COO & StrategistClaudiaIncluded

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Coming Soon

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Finds listing issues quietly killing conversion.

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Launches new ASINs with the right copy, price, and PPC.

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Real Results

PF Harris24X ROI

24X ROI on the first 15 SKUs and $215K in annualized profit lift.

MESS Brands$18K/mo

$18K in monthly profit and 30% lift from smarter repricing.

Junipermist46X ROI

46X ROI with roughly $95K in annualized profit and less pricing guesswork.

Wall Charmers$90K/yr

$90K annualized profit with hands-off repricing and 30% lift.

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Achieving a 24x ROI: How PF Harris Amplified Profits by $215,000…
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Customer Story · Real Results

Oracle

Results: Q2 2024

How Harris Scaled Profits With Profasee

Achieving a 24x ROI: How PF Harris amplified profits by $215,000 with Profasee's AI repricing.

15

SKUs

Initial rollout used to validate the repricing strategy.

24X

ROI

Return on investment from the first activated set of ASINs.

$215,000

Incremental annualized profit

Profit lift generated by the initial deployment.

Apply NowSee more stories

See how Profasee can grow your profit too.

About the company

PF Harris has spent nearly a century building pest control, lawn, and garden products, using Amazon as both a growth channel and a proving ground for new product ideas before expanding them into major retailers like Walmart, Home Depot, and Lowe's.

The challenge

PF Harris managed more than 100 to 130 ASINs across multiple product categories on Amazon, which made it difficult to streamline pricing, react quickly to market changes, and consistently spot where more profit was available.

The solution

Profasee introduced profit-focused, data-driven repricing for PF Harris's private label catalog, automating price experiments in the background and helping the team optimize for margin instead of manually running SKU-by-SKU pricing tests.

Key features

What stood out for PF Harris

  • Profit-centric repricing with minimum and maximum price bounds tied to PF Harris's business goals.
  • Hands-off automation that moved price adjustments into the background and freed the team to focus elsewhere.
  • Data-driven elasticity insights that identified where PF Harris could raise profit without sacrificing sales volume.

The impact

What changed in the business

By partnering with Profasee, PF Harris turned repricing into a measurable profit lever, proving out the model on the first 15 SKUs and creating a repeatable path to roll the same margin gains across more of the catalog.

  • An astounding 24x return on investment from the initial deployment.
  • More than $215,000 in incremental annualized profit across the first 15 SKUs.
  • Less time spent manually testing prices and more confidence in where the catalog should be priced.
  • A roadmap to extend Profasee across additional SKUs and compound the profit lift further.

Key results

Measured outcomes

15

SKUs

Initial SKU set used to validate the rollout.

24X

ROI

Across the first 15 SKUs activated.

Conclusion

A scalable profit model for PF Harris

PF Harris proved that profit optimization did not need to live in spreadsheets or manual price tests. With Profasee handling the repricing decisions across the first 15 SKUs, the team unlocked measurable margin growth and established a clear blueprint for expanding those gains across the broader catalog.

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How this was built

The Profasee capabilities behind this result

Solution

Amazon Repricer

Amazon repricer that maximizes profit, not races to the bottom. AI repricing coordinated with demand, inventory, and ad spend for private-label sellers.

Explore amazon repricer→

Solution

Dynamic Pricing Tool

Amazon dynamic pricing that adapts to demand curves, seasonality, and inventory velocity in real time. Maximize profit with continuous optimization.

Explore dynamic pricing tool→

Feature

Amazon Price Elasticity Testing

Case study
PF Harris
PF Harris case study poster
Industry
Amazon brand
Seller type
Private Label
Best fit
AI repricing with margin guardrails

Operator quote

“Profasee has been a game-changer for PF Harris. If you're in business to make a profit, there's nothing to think about. Profasee has helped us make more money while freeing up our time. With a 24x ROI and an annualized profit increase of over $215,000 for just the first 15 SKUs, it's a no-brainer. We highly recommend it to any Amazon seller looking to maximize their profit and streamline their pricing strategy.”

John Rhinehart from PF Harris

John Rhinehart

Founder, PF Harris

$215,000

Annualized profit lift

From repricing alone.

Amazon price elasticity testing with controlled experiments. Discover demand curves, find optimal prices, and maximize margin without guessing.

Read about amazon price elasticity testing→

Evaluating alternatives?

How Profasee compares to the tools PF Harris replaced

Comparison

Profasee vs Trellis

Amazon pricing, advertising, and marketplace management suite

Compare Profasee vs Trellis→

Comparison

Profasee vs BQool

Rule-based Amazon repricer focused on Buy Box conditions

Compare Profasee vs BQool→

Comparison

Profasee vs Aura

Amazon repricer focused on Buy Box competition

Compare Profasee vs Aura→

More results

The strongest results in the game

Mess Brands result highlight

Home Organization

MESS Brands

The Profasee impact on Mess Brands: how our AI repricer unlocked explosive profit growth for the Amazon seller.

Global Teck case study screenshot

Consumer Electronics

Global Teck

Profasee helped Global Teck increase pricing power and stabilize net profit trends while protecting rank and Buy Box share across the catalog.