PPC automations for Amazon operators.
Playbooks for bid changes, wasted spend, search term cleanup, and campaign-level control without losing human oversight.
See the workflow in action
Start from a proven automation instead of rebuilding the same logic again.
Pick a live Ultra template like ACoS Spike Containment, review the trigger and agent chain, and launch from something already shaped for Amazon operators.
Filter by PPC, inventory, reimbursements, or intelligence before you ever touch the rules.
See the trigger, cadence, and assigned agent before you launch the automation.
Start from a tested workflow instead of reconstructing the same operator motion every week.
ACoS Spike Containment
Cut wasted spend the moment ACoS blows past target.
Morning Profit Brief
Daily revenue, spend, and margin recap before the team logs in.
FBA Reimbursement Hunter
Find money Amazon owes you from lost or damaged inventory.
Selected template
ACoS Spike Containment
Automatically reduce spend on wasteful keywords, protect margin, and route edge cases to Claudia when the signal looks strategic.
Detect keywords with ACoS above target for the last 7 days.
Throttle budget and bids inside the defined guardrails.
Route strategic exceptions to Claudia with the reasoning attached.
Start here
The nine every seller turns on first.
Highest impact. Fastest setup. Most popular. Pick any of these and you will understand what Ultra can automate without hunting through the full catalog first.
ACoS Spike Containment
Automatically decrease budgets and bids when ACoS spikes, then route for strategic review
Morning Profit Brief
Daily executive summary of yesterday's revenue, spend, and what changed
Search Term Harvest
Weekly harvest of converting search terms ready to promote from auto/broad/phrase into exact match campaigns
Grouped by outcome
Collections built around the job you are trying to do.
Pick the business problem first. The library will narrow to the automations that solve it without making you guess which agent owns what.
The full catalog
All 26 automations.
Browse templates
Search by problem, workflow name, or agent, then narrow the library from the same place you sort and scan the full catalog.
Morning Profit Brief
Daily executive summary of yesterday's revenue, spend, and what changed
Search Term Harvest
Weekly harvest of converting search terms ready to promote from auto/broad/phrase into exact match campaigns
ACoS Spike Containment
Automatically decrease budgets and bids when ACoS spikes, then route for strategic review
Audience Bid Adjuster Report
Friday analysis of audience segment performance to recommend bid multiplier adjustments across repeat, prospect, and abandoned-cart segments
Brand Defense Monitor
Daily check of brand keyword impression share and coverage to catch gaps where competitors may be winning on your brand terms
Category Targeting Scout
Monthly scan of category targeting opportunities with price and rating advantage scoring
CTR/CVR Diagnostic (PPC Data Loop)
Weekly diagnosis of CTR and CVR gaps across top-spending keywords to surface thumbnail and listing problems
Daily Ad Spend Summary
Morning report of where your ad dollars went and what they returned
Dayparting Bid Optimizer
Daily bid adjustments based on time-of-day conversion patterns
Flag High ACOS Campaigns
Fires when any campaign's ACOS exceeds your target threshold
Keyword Bleed Stopper
Daily hunt for search terms draining budget with no conversions
Keyword Performance Tracker
Weekly deep-dive into keyword-level PPC performance
Lifetime ACoS Calculator
Monthly calculation of Lifetime ACoS (LACoS) per ASIN using repeat purchase data to justify aggressive customer acquisition spend
Listing Suppression PPC Safing
Reduce PPC spend when a listing is suppressed to prevent wasted ad spend
Margin Kill List
Weekly scan for SKUs bleeding money on ads with recommendations to cut or fix
Marko Monthly PPC Review
Monthly deep-dive into Marko's PPC performance, learning, and strategy evolution
Marko Weekly PPC Recap
Weekly summary of Marko's PPC decisions, wins, and what he learned
Match Type Arbitrage Scanner
Bi-monthly scan for keywords running across multiple match types where budget can be shifted to the better performer
Placement Multiplier Opportunities
Weekly analysis of placement modifier opportunities across campaigns — surfaces Top of Search, Rest of Search, and Product Page adjustments ranked by impact
Product Launch Tracker
Daily tracking of launch-phase ASINs with phase-gated actions and ranking trajectory monitoring
Rank-Driven PPC Optimization
Automatically adjust bids and budgets based on organic keyword rankings and search query performance. For launch campaigns building organic rank.
Scavenger Campaign Identifier
Thursday scan for late-day impression spikes and uncovered keywords to set up low-bid scavenger auto campaigns
Self-Target Opportunity Finder
Monthly identification of ASINs missing a self-targeted product placement campaign for makeshift retargeting
Sponsored Share of Voice Tracker
Daily tracking of your sponsored ad visibility vs competitors
Stockout Spend Suppressor
Suppress PPC spend on out-of-stock ASINs by decreasing budgets and placements
Weekly Campaign Report
Comprehensive Friday report covering all PPC campaign performance
Amazon-native
Built around Buy Box, ACoS, inventory cover, listing health, and Amazon-specific operating decisions instead of generic app events.
Approval layers
Start read-only, keep sensitive moves gated, and expand autonomy only where the account earns it.
One-click undo
If the market shifts or the team changes its mind, operators can reverse the move without rebuilding the workflow.
Full reasoning
Every automation shows what it saw, why it recommended the move, and what would change before anything runs.
Build your own
Did not find the exact automation you need?
Tell us the trigger, the guardrails, and the employee chain. We will scope the custom automation during onboarding and keep it inside the same approval and reasoning system as the rest of the library.