Insights
Blog
Strategies, case studies, and product updates from the Profasee team.
Operator notes by email
Short, opinionated takes on AI agents, Amazon PPC, pricing, and inventory. No fluff. About once a week.
Amazon PPCAmazon Pricing
How Pricing Optimization Reduces Your Amazon ACoS (The Strategy Nobody Talks About)
Every ACoS guide tells you to adjust bids and add negative keywords. None of them mention the most powerful lever: your price. Here is how pricing optimization reduces ACoS while increasing profit.
Chad Rubin · Apr 17, 2026
AI Operating SystemAmazon Strategy
AI Employees vs AI Tools: Why Amazon Sellers Are Switching
AI employees for Amazon sellers coordinate pricing, PPC, inventory, and listings as a team. Here is how they differ from standalone AI tools and why sellers are switching.
Chad Rubin · Apr 14, 2026
AI Operating SystemAmazon Strategy
Amazon's AI Agent Policy: What Every Seller Needs to Know
Amazon's March 2026 AI Agent Policy requires SP-API registration, audit trails, and human-in-the-loop controls. Here is what it means for your tools and how to stay compliant.
Chad Rubin · Apr 14, 2026
Amazon PPCAmazon Pricing
PPC That Prints Profit: When Bids and Prices Work Together
Chad Rubin · Mar 3, 2026
Amazon Pricing
From Guesswork to Growth: Data-Driven Pricing Strategies to Win on Amazon
Chad Rubin · Feb 27, 2026
Amazon Strategy
Data-Driven Amazon Ads: Optimization, AI, and Future Trends
Chad Rubin · Dec 10, 2025
Amazon PricingAmazon Strategy
The Ultimate Guide to Amazon Price Optimization for Private Label Brands
Chad Rubin · Dec 5, 2025
Amazon Strategy
Amazon Brand Management: Turning Marketplace Chaos into Profitable Control
Chad Rubin · Nov 21, 2025
Amazon Strategy
Mastering Amazon PPC: How to Turn Clicks into Profits, Not Just Traffic
Chad Rubin · Nov 14, 2025